truck had 1) more room and 2) was less expensive to operate in the long haul.
NOW though we see the next generation of fuel efficient cars coming out and they are greener than green (not really, just sounds really good. They actually have a variety of colours.). One in particular is already starting to make a splash in the United States even though the price point is pretty high. Good thing it is a lease only vehicle but that raises the spectre of the old electric car that GM had out there, owners loved, and GM pulled.
How big of a splash are these types of cars making? Really big. In the Marketing Watch by Media Matters, Karl Greenberg writes on how the new green cars are overtaking the muscle cars at car shows.
News of powerful vehicles with big engines and bigger gas tanks was overshadowed -- perhaps for the first time - by news of new powertrain programs and think tanks.
With a backdrop of smoldering hills and record crude oil prices, General Motors, Honda and Ford were among automakers that used the show as a platform to announce multi-year programs.
He went on to write that Ford actually had a sustainability blue print that encompassed not just the new alternative energy goals but also included impact on the environment and climate change. Seriously, when was the last time you expected to hear something like this at a car expo?
Now, the big Papa of the show. The Honda FCX Clarity sedan. Let me type that again: SEDAN. This is no small vehicle but it will get you almost 70 miles to the gallon and have a driving range of about 270 miles. Oh and is the first fuel cell type vehicle on the US market. If you live in California and want to plop down $600 a month for three years, she can be all your's. The big drawback?
For now, those drivers will have to stay in Southern California where they will have access to the limited number of hydrogen fuel stations.
Of course there are a few of them and plans for more but we will still have to wait and see what the future holds for us and our love affair with the American open road.
|technorati tags: alternative energy, fuel cell, Honda, cars|